AD / GIFTED
Over the past few years smartphones have very much become the norm and are now an integral part of daily, mainstream life. In fact, as of August 2021 it is estimated that there are 53.58 million users of smartphones in the UK, making smartphones ever-present in the UK.
As smartphones have become more popular over the years, usage in the UK has increased across all age ranges since 2012. Noticeably there has been a significant rise in the usage of smartphones for the over 55’s and under 16’s.
With smartphones being intertwined with daily life, the desire to make use of the technology they provide and open up your world to the advantages of smartphone use such as better communication and accessibility to applications and information is something that affects people of different backgrounds and walks of life. Whilst smartphones are more available than ever, many smartphone brands come with expensive price tags or costly contracts. This can alienate those with restricted budgets.
Being a family on a tight budget with a pre-teen who is keen to get in on the smartphone action to keep in touch with friends and be contactable as he increases his independence away from family, we need a smartphone without the high-price.
Thankfully there is a mobile phone company who wants to help make smartphones accessible - IMO Mobile.
